It was on 20 April 2008 that the Landscape Juice Network was quietly launched.
The move followed the success of Landscape Juice LJN and the network's birth heralded a change in the way information was generated and distributed around the landscape industry.
That day signified a media shift and change in traditional business model application.
We literally gave the landscaping space to the practitioner; no longer, from that moment just four short years ago, would the landscape industry be controlled from the top by a self-appointed few.
It's with a great deal or pride and satisfaction to report that we have now sailed through the 3,000 member mark. 28 new members joined in the last week and we've been adding new businesses at that rate every day since Christmas.
Of course it's not all about numbers, I'd be happy if it were just 100 people who were improving their businesses through peer association but the fact so many are joining obviously means we're doing something right.
Landscape Juice is by far the largest landscape trade association in the UK: of course our network isn't just about landscaping, it's also an eclectic mix of garden designers, maintenance and lawn care professionals and a variety of suppliers aligned with our industry.
The Landscape Juice Network has literally changed the landscape and turn traditional business methods on their heads.
I'm also delighted to say that Marshalls are committed to continue their support for Landscape Juice.
I intend to use 2013 to propel the site to higher places. I'm working on some site enhancements at the moment as well as some membership modifications.
I'm cautiously optimistic about this year and I am confident that, as an industry collective, members of LJN are best placed to prosper.
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